Forward Madison FC and its independent supporters’ group, The Flock have launched a Pride Fan Kit in celebration of Pride Month, the club announced Thursday. Forward Madison will donate 25% of the total proceeds from the new jersey to the Flock Telethon, which will take place on June 27 and benefit LGBTQ+ charities.
"The Flock is proud to partner with the club we love to help support Madison's LGBTQ+ community,” said Andrew Schmidt, president of The Flock. “The importance of championing causes that promote love and togetherness is something we don't take lightly, and we acknowledge we still have a lot of work to do as a society to ensure equality for everyone."
The kit itself plays off Forward Madison’s home jersey, with a rainbow sash crossing through the middle and rainbow scallops dancing off the shoulders. Although the Pride Fan Kit will not be worn by the team this year, it represents the Flamingos’ commitment to creating an inclusive atmosphere for all of its fans.
Forward Madison’s 2020 Pride Fan Kit is now available for purchase on the team’s online store. The pre-order for the jersey will run until June 30.